Newsweek reported that our country is facing a creativity crisis. What does it mean for the future of entrepreneurship in America and what can we do about it now? Creativity would seem to be at the heart of entrepreneurship and innovation. But does a reported decline in the creativity of young people carry implications for the startup community?
These days, providing adequate customer service is not enough. You need to go above and beyond the call of duty to provide customer service that truly stands out. How do you do this? Begin by thinking about your own experience as a customer -- what you liked and disliked in certain situations.
Any marketer waiting for the world to get back to normal hasn't been noticing the new reality. Every day, a new headline, book, TED talk or coffee shop conversation proves anew that customers, products, markets and marketing approaches aren't just undergoing change -- they've changed already.